Jumat, 05 Maret 2010

Get More Traffic on Your Web-page With Twitter

By Jennifer Nelson

Twitter may be the new kid on web block 2.0 - but he's turning out to be the biggest boy in the neighborhood. The grapevine is abuzz with scuttlebutt about this astounding microblogging network, and even large corporations are employing its services. And now even smaller businesses are learning to use Twitter to help increase their online business as well. If you haven't even considered using Twitter to your advantage, you have to be out in space. So what is Twitter and how can it help you? it is a micro blogging website which can be used to build a gathering and communicate with your followers using regular updates. These messages, or tweets, are limited to 140 characters in length, just enough for a few sentences. However, this limit is enough to convey a strong marketing message. If you want your gathering to have more information, you can include your link for them to follow to get the extra information. For instance, you can use your update to introduce a new product in just a few sentences, and ask that people click on the link to see the full offer. The simplicity of it shows that Twitter is an incredibly powerful marketing tool for you. In this article we'll be discussing on how Twitter can be used to get targeted traffic and visitors who're interested.

It is simple to use Twitter, and with little effort at all you can increase the amount of people who view your website through the use of tweets, or short messages on Twitter. You can make the entire promotion of your content and generation of traffic simple by taking advantage of the available option of using your Blackberry or cell phone in conjunction with Twitter. Whether you have a blog or own your site, just about everyone is vying for traffic to their web property. You will find that your company or blog has more and more followers that are eager to see your updates on Twitter. You simply get a free Twitter account and begin to 'tweet' (the name given to the 140 character updates). You aren't limited to how you can use this powerful service for marketing purposes. For instance, you can use it to easily and effectively market your own service or product or someone else's, tell everyone about a a special event your company is having, or anything else.

To get started, you must sign up for a free Twitter account, which is quick and easy. Having your own website is not a requirement to sign up. Just select a username and you're set to go. After you have your account is activated you'll be able to invite other people, prospects or potential customers, to start following you. Basically, you're just drawing attention to the site that you are directing them to. You need to leave out any information about your products or services when you are inviting people to follow you. A good way is to scour your email address book through Twitter and find your existing contacts/customers so that you can send an email to everyone explaining why and how they should start following you on Twitter. You may be surprised to find that many of your contacts are already members of the Twitter community and don't need to sign up to become your follower. Slowly the number of followers to your account will grow. It is vital that you view your followers as priceless and take good care of them. How do you do this? By giving special offers on a regular basis along with good, useful information. For example, you can set up "Only For You On Twitter" kinds of advertising, and offer special deals to your customers. You can limit these discount coupons to only those people who are following you. This way you will start to have people referring others to follow you and get their friends and family into your list just to take advantage of your offer.

Use your Twitter account with some consideration as good traffic depends on people reading what you put out there. Although regular tweets will positively impact your account, take care to engage in smart marketing, which involves wise use of your time spent on various marketing procedures. You should take advantage of automation options where you can. At websites such as SocialOomph.com a publisher can schedule the times their micro messages are broadcast. This can save you a tremendous amount of time, possibly up to an hour each day, that you would normally be spending keying in your outgoing tweets. You will have a much easier time moving to the next stage by utilizing this method. Allowing users to Post links is a wonderful feature offered by Twitter and is a great way to let people know about your website. It would be very easy to post about your business obsessively, and you will want to avoid doing that. You can also generate traffic directly from your profile because followers can see the relevant links that are posted there. Getting traffic from Twitter is highly possible only if you keep in mind that it requires quite a bit of understand what or who your target market is. It is by winning the trust of your followers, and consistently providing them with beneficial information, that your promotional offers will get the traffic that you hope for.

Building a relationship with your Twitter followers is important, without it you won't be able to gain the trust needed. When you have built a solid relationship with your followers, they'll see you as the authority in your market area. As you reach this level, start sending in relevant content links blended with promotional links, just don't overdo it. Another excellent idea is to start making your own targeted searches on Twitter and begin looking for folks who are asking specific questions which are related to you particular niche market. Once you have gathered a quantity of inquiries that are associated with your niche you can begin drafting and sending out solid quality answers to those questions. You can do this by starting a blog that contains good-quality information, as well as an article, video or audio that presents both questions and solutions to problems. This answer needs to be useful so that people find it valuable. In addition, at the end of your content be sure to include a link for your product or affiliate product.

You will have to spend some time and effort at first to really generate a significant amount of traffic from Twitter. But if you take time out to make sure your tweets are interesting and worthy enough for your followers, then you will slow establish yourself as an expert in your field, which makes people want to read your tweets and follow you regularly. And once you have been established as a trustworthy source your followers will be more likely to click on your links. Just make sure you're giving them a constant stream of quality information before you delve into your promotions. Just the way you need to give respect to your email subscribers, you need to give respect to your Twitter followers. This will make them believe in you and your content and they will recommend their friends to follow you. Loyal customers are the heartbeat of every business, and using Twitter can help you to build that loyal following. Any internet marketer will tell you that building a customer base takes time. Once you understand the connection between Twitter and increased site traffic it will be a pleasure to interact with your growing number of friends who will become your newest customers.

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